E-Liquid Explained: PG/VG Ratios, Nicotine Levels & Flavors (2025 Guide)
Understanding e-liquid is essential for every vaper. Whether you’re new to vaping or looking to refine your experience, this guide will break down everything you need to know about e-liquid explained in simple terms. We’ll cover PG/VG ratios, nicotine strengths, flavor profiles, and how to choose the best e-liquid for your needs.
What Is E-Liquid?
E-liquid explained simply: It’s the fluid used in electronic cigarettes that turns into vapor when heated. The main components are:
✅ Propylene Glycol (PG) – Enhances flavor and throat hit
✅ Vegetable Glycerin (VG) – Produces thick vapor clouds
✅ Nicotine (optional) – Available in various strengths
✅ Flavorings – Food-grade ingredients for taste
https://www.ecigarettedirect.co.uk/ashtray-blog/2023/02/pg-vg-ratio-eliquid-explained.html
PG/VG Ratios Explained
The PG/VG ratio determines your vaping experience. Here’s a breakdown:
Ratio | Best For | Experience |
50/50 | Mouth-to-lung (MTL) vapers | Strong throat hit, moderate clouds |
70/30 (VG/PG) | Sub-ohm & cloud chasers | Smooth hits, dense vapor |
Max VG (80%+) | RDA/RTA users | Minimal throat hit, massive clouds |
Why it matters:
- Higher PG = Better flavor + stronger throat hit (similar to cigarettes)
- Higher VG = Smoother inhale + bigger clouds
Nicotine Levels: Finding the Right Strength
Nicotine levels vary depending on your preference and smoking history:
Nicotine Strength | Best For |
0mg | Non-smokers & flavor chasers |
3mg-6mg | Light smokers & sub-ohm vapers |
12mg-18mg | Former pack-a-day smokers |
20mg-50mg (Nic Salts) | Heavy smokers needing quick satisfaction |
Pro Tip:
- Freebase nicotine (traditional) = Gradual absorption
- Nicotine salts = Faster nicotine hit, smoother throat feel

E-Liquid Flavors: A World of Choices
- Tobacco & Menthol
- Best for former smokers
- Examples: Classic Tobacco, Ice Menthol
- Fruits & Berries
- Best for sweet, refreshing vapes
- Examples: Strawberry Kiwi, Blue Razz
- Desserts & Creams
- Best for rich, indulgent experiences
- Examples: Vanilla Custard, Caramel Latte
- Candy & Beverages
- Best for nostalgic tastes
- Examples: Cola, Gummy Bear
How to Choose the Best E-Liquid for Your Device
Pod Systems (MTL)
- Best ratio: 50/50 or 60/40 PG/VG
- Nicotine: 20mg-50mg (nic salts recommended)
Sub-Ohm Tanks (DL)
- Best ratio: 70/30 or Max VG
- Nicotine: 3mg-6mg (freebase preferred)
Rebuildables (RDAs/RTAs)
- Best ratio: Max VG (80%+)
- Nicotine: 0mg-6mg (for smooth clouds)
Common E-Liquid Questions Answered
- Does E-Liquid Expire?
Yes, typically 1-2 years (check for darkening color or harsh taste).
- Can You Mix Flavors?
Absolutely! Many vapers create custom blends (e.g., fruit + menthol).
- Why Does My E-Liquid Taste Burnt?
- Old coil
- Chain vaping without proper wicking
- High wattage with low-VG liquid
The Future of E-Liquids
2025 innovations include:
- Organic nicotine extracts
- Water-soluble flavor technology (cleaner taste)
- Customizable AI-blended e-liquids
Final Thoughts: E-Liquid Explained Simply
Now that you’ve had e-liquid explained in detail, you can make informed choices about PG/VG ratios, nicotine strengths, and flavors. Whether you prefer thick clouds or a strong throat hit, the right e-liquid enhances your vaping experience.
Ready to explore?
👉 Browse premium e-liquids
👉 Find your perfect nicotine strength
Comments are closed.